Special FeaturesLast update October 8, 2019


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We have enhanced the Ask PAAB section to make it more user-friendly due to the growing number of questions. You can now select a category of interest from the drop down menu above to view existing question and answers or you can also do a search for questions that have been submitted to Ask PAAB since the beginning.

Most Recent Questions and Answers
If we were to develop an unbranded DTC help-seeking ad (in which the pharmaceutical sponsor WOULD NOT be disclosed) - can the ad link to a DTC, disease-state website, in which the pharmaceutical sponsor IS disclosed? The disease-state website has been previously approved by PAAB.
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Deputy Commissioner  

Jennifer Carroll
Senior Reviewer Communications

To view the PAAB
Code of Advertising Acceptance
click here
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